2018 Buick Regal Active-Hood Technology Arrives in China


The 2018 Buick Regal brings new designs, more features, and upscale luxury at an affordable price. Now the American automaker is putting pressure on global competitors with a new safety feature that recently debuted in China. The Buick Regal’s Active-Hood technology aims to protect pedestrians involved in traffic accidents.

General Motors has rolled the technology out in Europe, Korea, and the United States over the past decade. Now, with 10 years of data in hand, the automaker is introducing the technology to the world’s largest automotive market.

“If you consider the European market alone—where GM first introduced this system in 2007—we have seen the number of fatalities drop by 50% in the last 10 years,” said Wahaj Hussain, lead Active Hood Systems engineer at General Motors.

The World Health Organization estimates that around half of the 700 daily fatalities from traffic accidents are pedestrians. That makes introducing the Active-Hood technology an absolute necessity.

The Active-Hood System raises the back end of the hood by four inches in order to reduce the impact when a vehicle strikes a pedestrian. It comes as a part of Buick’s eProtect smart safety technology suite. Other active safety technologies include Pedestrian Detection and Collision Mitigation Braking, among others.

We here at Phil Moore Buick GMC are happy to see Buick continuing to make vehicles safer around the world.